THANK YOU FOR VISITING MY WEBSITE
Whether or not you give me a job offer, I am very grateful that you visited my website; it is a great encouragement to me^^.
About
My name is Fiona Zhang
I was graduated from University of Melbourne. I am a Multimedia & Marketing Specialist based in Melbourne. I bridge the gap between creative storytelling and digital growth. Unlike traditional marketers, I own the entire creative lifecycle—independently conceptualizing, filming, editing, and publishing 100% of brand visual assets. Whether it’s developing a UX-driven website from scratch, optimizing O2O conversion for hospitality brands, or crafting bilingual content strategies, I focus on turning pixels into measurable business impact.
PHOTOGRAPHY GALLERY
From Zero to Revenue: A 60-Day Multi-Platform Growth Strategy
I led the end-to-end growth strategy for TK Capital Group’s brand and executive accounts across Xiaohongshu (Red), Instagram, and WeChat. The goal was to build a high-trust personal brand for the executive and bridge the gap between digital followers and offline business opportunities. Successfully converted digital engagement into a stream of qualified franchise inquiries, directly supporting the group's business development goals.
Website Designing
CRM Strategy & Lead Lifecycle Management
